Undergraduate BS in Applied Business Analytics The BS in Applied Business Analytics empowers students with the knowledge, tools, skills and industry preparedness to analyze and interpret data-driven solutions. Integrating math, technology, statistics, and business domain expertise, the curriculum addresses emerging challenges such as optimization, machine learning, AI, marketing analytics, data mining, databases and data warehousing. Students use industry tools such as Tableau, R, and Python to complete industry-relevant projects using real data. A degree in Applied Business Analytics enables graduates to forge sustainable careers in finance, healthcare, digital marketing, cybersecurity, and project management. View requirements and course descriptions: Loading... BS in Management Students will learn to effectively apply management theories to enhance organizational welfare and profitability. Graduates will be prepared to manage organizational resources, and develop and implement strategic and tactical level plans to support organizational goals. A diverse array of courses in human resources, entrepreneurship, organizational behavior, labor management, and business analytics provide the opportunity to develop fundamental business competence. A focus on quality management and technology management qualifies our graduates to pursue managerial professions in health care, sales, banking, education, government, and production/manufacturing. View requirements and course descriptions: Loading... Loading... BS in Marketing Students will learn the art and science of marketing through the delivery of a balanced curriculum that ensures fundamental business competence. They will develop analytical, critical reasoning, and communications skills by focusing on customer needs and the dynamics of buyer behavior. Students gain an appreciation of cultural differences, quality concerns, ethical and sustainability issues, and disruptive technology impacts on a global marketplace. Courses in marketing research, consumer behavior, pricing, social media marketing, and digital marketing enable our graduates to provide customer insights and create value for their employers. View requirements and course descriptions: Loading... Loading... Loading... MS in Applied Business Analytics 100% Online BS in Professional Sales The ability to generate revenue and "sell the business" are among the most fundamental sought-after qualities in new graduates. More than any other entry position, sales careers provide new employees with immediate visibility, accountability, recognition, reward and opportunity – perfect for individuals looking for a "fast track." We aim to provide students with lifelong skills including relationship building, communication, negotiation, and leadership. Sales careers are often cited by employers as the most highly visible and effective entry points for new hires to learn about the business and demonstrate their understanding of a company's products, customers, and the markets they serve. View requirements and course descriptions: Professional Sales, BS BS in Management 100% Online BS in Marketing 100% Online Minor in Business Administration A minor in business administration will prepare you to apply a business perspective to your primary field of study. Your knowledge of business fundamentals will enhance your career prospects and ease your transition into organizations and professions. View requirements and course descriptions: Loading... Minor in Digital Marketing for Non-Marketing Major The digital marketing minor provides an opportunity for non-business majors to understand the digital marketing environment with an emphasis on information technology. The digital marketing minor provides a focus on skills and knowledge that would enable students to add value to organizations through digital marketing roles and responsibilities. It focuses on the fundamental activities and processes of digital marketing such as social media, SEO, and analytics. Internships are highly recommended. Requirement: 12 credits View requirements and course descriptions: Loading... Minor in Marketing for Non-Marketing Major The Marketing minor provides an opportunity for non-business majors to acquire fundamental marketing knowledge and skills through an examination of the core activities and processes of marketing management. The marketing minor offers students opportunities to showcase their skills and signal employers. The marketing minor provides a focus on the core marketing function. Students can choose from a large variety of electives to design minors that suit their preferences. Requirement: 12 credits View requirements and course descriptions: Loading... Minor in Professional Sales A minor in professional sales complements any major by demonstrating academic and practical sales credentials. Students take classes which develop a working knowledge of sales, marketing, and negotiation. View requirements and course descriptions: Loading... Certificate in Digital Marketing Students will learn how to analyze online marketing strategies and argue for their use in different digital marketing situations, including search engine optimization, pay-per-click advertising, social media marketing, email marketing, content marketing and mobile marketing. According to the U.S. Bureau of Labor Statistics (BLS), the job outlook for marketing professionals is projected to increase by 10% through 2031 with demand in the digital marketing area trending somewhat higher. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Certificate in Logistics for the Global Economy, CERT Certificate in Entrepreneurship and Community Engagement Entrepreneurs need to be equipped to start new businesses that align economic, social, and environmental goals to render social services, and generate income, provide jobs, and serve as economic engines in their communicates. Students who earn this certificate will be able to: identify and assess opportunities to resolve economic, social, and environmental problems within communities by applying entrepreneurship principles and practices; generate ideas for new community-based services and organizations to foster sustainable and equitable economic growth and community development; develop communication and networking skills to engage key stakeholders in communities and collaborate with partners and understand the principles and practices of social entrepreneurship to align economic, social, and environmental goals. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Certificate in Entrepreneurship Sustainable Chemical Technology Students who earn this certificate will be able to: identify and assess opportunities to address economic, social, and environmental problems by applying entrepreneurship principles and practices in chemical industries; generate ideas for new chemical technologies, products, services, and organizations to foster sustainable and equitable economic growth; identify and analyze sustainable and green chemical technologies, such as renewable energy, energy efficiency, green building design, and sustainable transportation, evaluate the environmental, economic, and social impacts of sustainable and green chemical technologies, describe policies, regulations, and industry standards for sustainable and green chemical technologies, analyze the impacts of sustainable and green chemical technologies applications in different sectors of the economy, such as agriculture, transportation, energy, or water management. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Certificate in Human Resource Management While the courses within this certificate can be applied towards some business majors, businesses commonly hire graduates from the humanities, social sciences and education as entry level Human Resource Management Specialists. This certificate will help students from any major who are interested in HRM stand out. You will learn about employee recruitment and selection, job analysis, training and development, compensation and benefits, performance management, and global HRM. You will also learn about HR policies, labor laws and how changes in social, political, legal, and global environments affect HR trends. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Human Resource Management Certificate 100% Online Certificate in Integrated Marketing Communication Students completing this program will be able to: develop an integrated marketing communications campaign, formulate marketing goals and objectives, identify target segments, and determine the appropriate mix of advertising, public relations, personal selling, sales promotion, and direct marketing tactics to achieve those goals; analyze and develop a brand strategy to support an IMC campaign; develop and execute effective advertising campaigns, including creating and testing creative concepts, choosing media channels, and tracking and measuring campaign performance and demonstrate the ability to use various technological tools to gather data to inform, analyze and evaluate IMC campaign. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Certificate in Marketing Analytics Students completing this program will be able to analyze the key role of data and analytics to inform marketing decisions and marketing strategy; use marketing research methods to identify, collect, and analyze data that can inform marketing decisions and strategy, develop marketing dashboards utilizing data visualization techniques, including the ability to create effective data visualizations that communicate insights to stakeholders and use analytics tools to conduct profitability analysis. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Certificate in Marketing Research Students who earn a Marketing Research certificate will be able to: apply marketing research methods and techniques to solve marketing problems; analyze, interpret, and communicate marketing research findings to business functions and stakeholders; demonstrate knowledge of the ethical and legal issues surrounding the collection, sharing, and responsible use of customer data; analyze consumer behavior and decision-making processes; apply appropriate statistical techniques and deploy statistical software for data analysis and work collaboratively in a team environment. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Certificate in Professional Sales Students who earn a Professional Sales certificate will be able to demonstrate an understanding of strategic negotiation factors and methods; utilize interpersonal communication skills for conflict resolution, relationship building and competitive bargaining; and use selling skills to develop revenue opportunities. According to the U.S. Bureau of Labor Statistics, from 2021 to 2031 about 1.9 million openings per year are projected for sales occupations. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Certificate in Responsible Management Undergraduate students who earn a Responsible Management certificate will be able to: articulate their own values and show how they would affect morally ambiguous business decisions, especially those that relate to sustainability; apply the principles of People, Planet, Profits; demonstrate knowledge of professional ethical codes of conduct; evaluate global dimensions of sustainability, including corporate malfeasance in poor nations, differential labor and environmental standards; utilize innovation and creativity as a means to build new sustainable entities. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Certificate in Social Media Marketing Students will learn how to analyze the role of social media marketing and develop comprehensive social media marketing strategy using appropriate social media platforms. Students will learn to create and curate content and develop social media content calendars as well analyze engagement, reach and conversion rates for social media campaigns. According to the U.S. Bureau of Labor Statistics (BLS), the job outlook for marketing professionals is projected to increase by 10% through 2026 with demand for social media specialists trending somewhat higher. Learn more » View requirements and course descriptions: Loading... » Current students sign-up here: Declare Certificate » If you are not currently enrolled as a student, please apply here. Graduate MBA, General Students have the opportunity to choose elective courses to build their own area of concentration based on a conglomerate of several business disciplines. The concentration allows for up to three courses in one specific area and requires a globally oriented course. More info » View requirements and course descriptions: Loading... MBA, Applied Business Analytics The STEM-designated MBA Applied Business Analytics program is designed to produce well-roundedprofessionals with a holistic understanding of the business analytics landscape and expertise in theapplication of descriptive, predictive, and prescriptive analytics. More info » View requirements and course descriptions: Loading... MBA, General 100% Online MBA with a concentration in Applied Business Analytics 100% Online MBA with concentration in Entrepreneurship 100% Online MBA with concentration in Healthcare Economics and Management 100% Online MBA with concentration in Human Resource Management 100% Online MBA with concentration in Marketing 100% Online MBA with concentration in Sales Strategy 100% Online Business Foundations Certificate 100% Online Digital Marketing Certificate 100% Online International Risk Management Certificate 100% Online Strategic Human Resource Management Certificate 100% Online
