SBDC Events

  • Grow Your Business Online with Google Tools
    Apr 25, 2018, 10:00 AM to Apr 25, 2018, 12:00 PM

    This session covers three things you can do right now to grow your business online and to close the session, I’ll introduce some bonus tools that business owners can add into the mix, when you’re ready.

    • “Be found by local customers,” We’ll show you how to connect with local searchers using Google My Business, a free local business listing that can help your business appear across Google Search and Maps.
    • “Be found everywhere, on all devices,” We’ll show you how to optimize your website for the organic search results, focusing on making your site mobile-friendly
    • “Be found with online advertising,” I’ll show you how to promote your products and services on Google and partner websites. 

    Fee: $25


    Location: Cotsakos College of Business, 1600 Valley Road, Wayne, NJ 07470 Room G015
     

  • Franchise at 50
    May 04, 2018, 1:00 PM to May 04, 2018, 4:00 PM

    If you are 50 years of age or older and looking to start a small business for yourself, then Franchising at 50 might be a good place to start. Explore the many franchise opportunities that are available to you.

    Learn how to:
    *Select the Right Franchise for You
    *Identify the Right Market & Demographic for your Franchise
    *Find Financing Options for Your Franchise

    Fee:$25


    Location: Cotsakos College of Business, 1600 Valley Road, Wayne, NJ 07470 Room G015
     

  • NJ Division of Revenue & Taxation Small Business Tax Workshop
    May 10, 2018, 1:00 PM to May 10, 2018, 4:00 PM

    Division Personnel will explain proper procedures for collecting and remitting various New Jersey taxes. A focal point of each workshop is the sales tax responsibilities of small businesses including the description of taxable and exempt sales and services.  Discussions will also highlight different types of business ownership and the tax consequences of each one.  Registration is required. Only one session is available through the semester.

    Fee:Free


    Location: Cotsakos College of Business, 1600 Valley Road, Wayne, NJ 07470 Room G015
     

  • Social Media "Boot Camp" for the Entrepreneur
    Jun 20, 2018, 10:00 AM to Jun 20, 2018, 1:00 PM

    You know you should be on social media for your business or non-profit. You know it can help you drive more new and repeat business for your organization. But, do you know why? Where do you start? How do you engage? Do you know which social media platform will have the biggest bang for your buck? And when you start your profile, do you know what to say and how to grow your following?

    What’s next? This boot camp will answer all of those questions and more! This 3-hour Bootcamp will guide you through the process of developing and implementing a successful social media marketing strategy. 

     

    1. Beginners: (first hour)
    • Guide to a simple social marketing campaign 
    • Learn the anatomy of an email marketing campaign.
    • Set up your social media profiles on Facebook, Twitter, and/or Instagram (hands-on)
    1. Intermediate (Second hour)
    • Audit your existing profiles, learn to update and manage your brand presence 
    • Creation of an email campaign using Constant Contact (hands-on)
    • Demo of automation tools that save you time and money (hands-on)
    1. Advanced: (last hour)
    • Create a social media themed calendar that connects with customers (hands-on)
    • Learn how to showcase your products on Facebook (hands-on)
    • Learn the basic set up of paid or sponsored ad campaigns

    To make the most of the Hands-on segments you will have the opportunity to work on your own accounts, so come prepared with a laptop, graphics, logo, photos, video or other materials you want to share online. 

    Fee:$30


    Location: Cotsakos College of Business, 1600 Valley Road, Wayne, NJ 07470 Room G015