SBDC Events

  • Intermediate Social Media "Boot Camp" for the Entrepreneur
    Apr 24, 2019, 10:00 AM to Apr 24, 2019, 12:00 PM

    This 2-hour Bootcamp will guide you through the process of developing and implementing a successful social media marketing strategy. You must have your social media accounts already created for your business.

    • Audit your existing profiles, learn to update and manage your brand presence 
    • Create a social media themed calendar that connects with customers (hands-on)
    • Learn how to showcase your products on Facebook (hands-on)

     To make the most of the Hands-on segments you will have the opportunity to work on your own accounts, so come prepared with your log in credentials, a laptop, graphics, logo, photos, video or other materials you want to share online. 

    Fee: $30


    Location: Hamilton Club 32 Church Street, Paterson, NJ 07505
     

  • Strategic Marketing Planning
    Apr 24, 2019, 11:00 AM to Apr 24, 2019, 12:00 PM

     In this course you will learn how to produce the most important mapping tool for your business: The Marketing Plan. It offers an overview of marketing strategies, a review of traditional and digital media; how to create a marketing budget and measure results. 

    Who this class is for: This course is for entrepreneurs who plan to launch their business and want to learn the basic principles of marketing in today’s world.

    Fee:$10


    Location: WPU SBDC 131 Ellison Street, Paterson, NJ 07013
     

  • Business Financial Planning
    Apr 25, 2019, 11:00 AM to Apr 25, 2019, 12:00 PM

    This workshop will provide the entrepreneur with tools, reference materials, and additional sources for information on financial management.  This financial planning workshop introduces tools and processes focused on answers to the following questions facing the entrepreneur.

    • Will I be profitable?
    • When will I be profitable?
    • How much funding is needed and the possible sources?

    Fee: $10


    Location: WPU SBDC 131 Ellison Street, Paterson, NJ 07013
     

  • Creating a Winning Business Plan
    Jun 25, 2019, 11:00 AM to Jun 25, 2019, 12:00 PM

    A business plan is the key tool for all phases of a business from startup to expansion. The components of a business plan are executive summary, cover letter, organization plan, financial and supporting documents which are all necessary for obtaining SBA loans or loans from venture capitalists and angel investors.  This seminar entails the preparation of a sound and detailed business plan which is necessary for managing a business more effectively.

    Fee:$10


    Location: WPU SBDC 131 Ellison Street, Paterson, NJ 07013
     

  • Strategic Marketing Planning
    Jun 26, 2019, 11:00 AM to Jun 26, 2019, 12:00 PM

    In this course you will learn how to produce the most important mapping tool for your business: The Marketing Plan. It offers an overview of marketing strategies, a review of traditional and digital media; how to create a marketing budget and measure results. 

    Who this class is for: This course is for entrepreneurs who plan to launch their business and want to learn the basic principles of marketing in today’s world.

    Fee:$10


    Location: WPU SBDC 131 Ellison Street, Paterson, NJ 07013
     

  • Business Financial Planning
    Jun 27, 2019, 11:00 AM to Jun 27, 2019, 12:00 PM

    This workshop will provide the entrepreneur with tools, reference materials, and additional sources for information on financial management.  This financial planning workshop introduces tools and processes focused on answers to the following questions facing the entrepreneur.

    • Will I be profitable?
    • When will I be profitable?
    • How much funding is needed and the possible sources?
    • Fee: $10

    Location: WPU SBDC 131 Ellison Street, Paterson, NJ 07013