MBA Concentration in Marketing

MARKETING CONCENTRATION REQUIREMENTS: 15 CREDITS

MBA Course # Course Title Credits Pre-requisite
MKT 7800 Marketing Research and Analysis 3 MKT 6080
MKT 7850 Business to Business Marketing 3 MKT 6080

Choose 3 from the following:

MBA Course # Course Title Credits Pre-requisite
MKT 7880 Global Marketing 3 MKT 6080
MKT 7900 Consumer Behavior 3 MKT 6080
MKT 7990 Customer Relations Management 3 MKT 6080
MKT 7940 Digital Marketing 3 MKT 6080

 

Total Credits 48