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William Paterson is the first higher education institution in the world to offer a bachelor of science (BS) degree in professional sales and the first in the nation to offer the new executive master of science (MS) degree in sales leadership. The degree is offered through the University's Cotsakos College of Business and prepares students for careers in sales and sales management, providing them with the academic knowledge and practical skills required for success in today's complex business environment.

Degrees We Offer
Career Outcomes

Learn more about each of our programs:

BS in Professional Sales

The ability to generate revenue and "sell the business" are among the most fundamental sought-after qualities in new graduates. More than any other entry position, sales careers provide new employees with immediate visibility, accountability, recognition, reward and opportunity – perfect for individuals looking for a "fast track." We aim to provide students with lifelong skills including relationship building, communication, negotiation, and leadership. Sales careers are often cited by employers as the most highly visible and effective entry points for new hires to learn about the business and demonstrate their understanding of a company's products, customers, and the markets they serve.

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Minor in Professional Sales

A minor in professional sales complements any major by demonstrating academic and practical sales credentials. Students take classes which develop a working knowledge of sales, marketing, and negotiation.

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MS in Sales Leadership

The Masters of Science in Sales Leadership (MSSL), prepares sales executives in sales and other customer-centric roles such as solution design, service support, account management etc. to move up into strategic business roles requiring customer centric perspective, business and financial acumen, analytical capability and multi-faceted leadership skill.

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Despite enormous demand, very few colleges can provide graduates with demonstrated academically sound and practical sales credentials. The Russ Berrie Institute for Professional Sales in the Cotsakos College of Business is an exception. We are a nationally recognized leader in educating students for rewarding and successful careers in sales.

Undergraduate Admissions

Graduate Admissions

International Students

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Department of Professional Sales

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