Journalism/Public Relations

The Journalism/Public Relations major introduces students to the methods and techniques for gathering, processing, and delivering information in print and broadcast media. The major includes instruction in news writing, reporting, editing, media laws/ethics, and public relations principles and practices. Students produce television news shows, publish a campus newspaper and create public relations campaigns.

Upon selection of the major, students may choose from the following tracks to better customize their course of study based on specific interest areas:

  •  Broadcast Journalism
  •  Print Journalism
  •  Public Relations
Broadcast Journalism Track

The Broadcast Journalism track gives students an overview of the theory and history of television news, and focuses on the research, writing and production skills associated with putting together the various parts of a TV network-style news program. Students learn to: write and produce TV news stories, both in the newsroom and also using cameras editing and sound equipment; do “live” video reports from remote locations; assemble a news show rundown; supervise preproduction of a TV news program; and supervise the program as it airs. In this way, students are prepared for internships at the major TV news networks and ultimately for TV industry jobs.

Print Journalism Track

The Print Journalism track prepares students for professional careers in the newspaper and related industries and for advanced study. The curriculum enables student to become sophisticated consumers of news media and includes instruction in news writing, reporting, editing, and media law/ethics. Emphasis is placed on integrating new media throughout the concentration’s curriculum. Students prepare for internships and entry level positions at newspapers through writing for the student newspaper.

Public Relations Track

The Public Relations track prepares students for

All Majors must take these two courses—6 credits

1. COMM 1190 Survey of Communication Studies & Practice
(Note: COMM 1190 should be the first course taken in the major.)

2. COMM 4450 Capstone (permit)

***** All classes are 3 Credits, unless otherwise noted*****

JOURNALISM/PUBLIC RELATIONS MAJOR REQUIREMENTS
(18 CREDITS – The following must be completed by all Journalism/PR majors before taking Capstone.)

COMM 1200 Media and Society
COMM 2100 Media Writing (Prereq ENG 1100) (WI)
COMM 2220 Media Law & Ethics
COMM 2260 Video Production & Editing (TI)
COMM 2490 Research Methods in Applied Communication
COMM 2500 Print Journalism (Prereq COMM 2100) (WI)

A. BROADCAST JOURNALISM TRACK REQUIREMENTS
(12 CREDITS – Choose four from below.)

COMM 2270 TV Production or COMM 3210 Announcing (TI)
COMM 3500 TV News (Prereq COMM 2100)
COMM 3550 Broadcast News Production (Prereq COMM 3500)
COMM 4520 Advanced Broadcast Journalism (Prereq COMM 3500) or COMM 4550 Electronic News Gathering (Prereq COMM 2260)

BROADCAST JOURNALISM TRACK ELECTIVES
(3 CREDITS - Choose one from the list below.)

COMM 1880 News Literacy (A2)
COMM 2630 Public Speaking (A2)
COMM 3240 Writing for Radio & Television (Prereq COMM 2100)
COMM 3300 Communication Internship (Permit)
COMM 3490 Radio News (Prereq COMM 2100)
COMM 3570 Broadcast Sports News (Prereq COMM 3500)
POL 2240 Political Parties
POL 2400 International Relations
POL 2750 Politics & the Media

And other courses by advisement

B. PRINT JOURNALISM TRACK REQUIREMENTS
(9 CREDITS)

COMM 3510 Advanced Reporting (Prereq COMM 2500) (WI)
COMM 4540 News Editing (Prereq COMM 2500)
COMM 4590 Journalism Field Studies (Prereq COMM 2500 & Permit)

PRINT JOURNALISM TRACK ELECTIVES
(6 CREDITS – Choose two from the list below.)

COMM 1880 News Literacy (A2)
COMM 2230 Press & the Presidency
COMM 2240 International Media
COMM 2550 Publication Design (Prereq COMM 2100)
COMM 3300 Communication Internship (Permit)
COMM 3480 Public Relations (Prereq COMM 2100)
COMM 3490 Radio News (Prereq COMM 2100)
COMM 3520 Sports Writing (Prereq COMM 2500)
COMM 3540 Corporate Social Responsibility  (Prereq COMM 3480 or Permit) (A5)
COMM 3570 Broadcast Sports News (Prereq COMM 3500)
COMM 4510 Freelance Writing (Prereq COMM 2500)
COMM 4550 Electronic News Gathering (Prereq COMM 2260)
POL 1200 American Government & Politics
POL 2400 International Relations
POL 2750 Politics & Media
MGT 2020 Introduction to Business
LAW 1200 Introduction to Law & Legal Systems

And other courses by advisement

C. PUBLIC RELATIONS TRACK REQUIREMENTS
(9 CREDITS)

COMM 3480 Introduction to Public Relations (Prereq COMM 2100) (WI)
COMM 4480 Public Relations Case Studies (Prereq COMM 3480)
COMM 4490 Public Relations Workshop (Prereq COMM 3480) (WI)

PUBLIC RELATIONS TRACK ELECTIVES
(6 CREDITS)

COMM 1880 News Literacy (A2)
COMM 2550 Publication Design (Prereq COMM 2100)
COMM 2640 Voice & Speech Production
COMM 3300 Communication Internship (Permit)
COMM 3520 Sports Writing (Prereq COMM 2500)
COMM 3540 Corporate Social Responsibility (Prereq COMM 3480 or Permit) (A5)
COMM 3610 Successful Business & Professional Communication
COMM 4510 Freelance Writing (Prereq COMM 2500)
COMM 4540 News Editing (Prereq COMM 2500)
COMM 4590 Journalism Field Studies (Prereq COMM 2500 & permit)
MGT 2000 Principles of Management
MKT 2100 Principles of Marketing
POL 2400 International Relations

And other courses by advisement.

*(WI) = Writing Intensive
*(TI) = Technology Intensive
*(A1) = Area 1
*(A2) = Area 2
*(A3) = Area 3
*(A4) = Area 4
*(A5) = Area 5
*(A6) = Area 6