Department of Communication

Lorra Brown

LorraBrown

Office:   Hobart Hall 109
Phone:   (973) 720-2609
Email:   BrownL50@wpunj.edu
Office Hours:   Posted and by appointment

Department: Communication
Position: Associate Professor
Area Specialization: Public Relations / Professional Communication

URLS: 

www.lorrabrown.com

www.pr109.com

www.twitter.com/lorrabrownpr

www.linkedin.com/in/lorrabrown

 

  • Graduate Program Director, M.A. in Professional Communication
  • Communication Internship Coordinator
  • Faculty Advisor , Student Public Relations Association

 

Education:

  • M.A. Corporate & Organizational Communication Fairleigh Dickinson University
  • B.A. Communication/Public Relations Mansfield University of Pennsylvania

 

Professional History:

  • Ogilvy Public Relations Worldwide,  Senior Vice President / Director: Consumer Marketing Group  
  • Weber Shandwick Worldwide.  Senior Managing Director, Travel & Lifestyle PR

Articles:

Five Signs You’re Not Holding Yourself Accountable, PR Daily, February 3, 2014

http://www.prdaily.com/Main/Articles/15976.aspx

Ten Simple Search Tactics That Actually Work, PR Daily, Oct. 3, 2013

http://www.prdaily.com/Main/Articles/15314.aspx

From College to Career: 5 Keys for Future Success, PR Daily, September 25, 2013

http://www.prdaily.com/Main/Articles/15167.aspx

From College to Career: 5 Keys for Future Success, Public Relations Institute of Australia

http://www.pria.com.au/priablog/from-college-to-career-5-keys-to-future-success

10 things to love about public relations, PR Daily, August 20, 2013 (reprinted from 2012)

http://www.prdaily.com/Main/Articles/15020.aspx

How to Ask for a Raise…And Get It, New Jersey Society of Certified Public Accountants newsletter, August 2013

http://www.njscpa.org/career/article/2013/08/09/how-to-ask-for-a-raise-and-get-it!

A 10-Step Guide for Exceptional PR Bosses, PR Daily, July 23, 2013

http://www.prdaily.com/Main/Articles/14861.aspx

10 things you ought to expect in your first job Healthcare Communication, June 25, 2013

http://www.healthcarecommunication.com/Main/Articles/11110.aspx

A 10-Step Guide for Exceptional PR Bosses  (reprinted from May 2012)

http://www.prdaily.com/Main/Articles/14861.aspx

10 things you should expect on your first job, PR Daily, May 21, 2013

http://www.prdaily.com/Main/Articles/10778.aspx

5 mistakes new managers make (and how to fix them), PR Daily, April 10, 2013 http://www.prdaily.com/Main/Articles/14240.aspx

The ultimate resource guide for PR interns, PR Daily, March 25, 2013

http://www.prdaily.com/Main/Articles/14132.aspx

12 Tips for Acing Internships, March 25, 2013 (reprinted from May 2012 issue)

http://www.prdaily.com/Main/Articles/11720.aspx

12 Dos and Don’ts for Interns, March 25, 2013 (reprinted from March 2012)

http://www.prdaily.com/Main/Articles/11042.aspx

10 Things every PR portfolio must have, PR Daily, March 21, 2013

http://www.prdaily.com/Main/Articles/14103.aspx

How to ask for a raise—and get it, PR Daily, February 28, 2013

http://www.prdaily.com/Main/Articles/13936.aspx

10 Ways to annoy a college professor and lose a reference, PR Daily, February 22, 2013

http://www.prdaily.com/Main/Articles/13905.aspx

10 resume tips to help you land a job, PR Daily, February 14, 2013

http://www.prdaily.com/Main/Articles/13830.aspx

10 ways to boost your PR career in 2013, PR Daily, January 9, 2013

http://www.prdaily.com/Main/Articles/13523.aspx

Dos and don’ts for attending a career fair, PR Daily, December 18, 2012

http://www.prdaily.com/Main/Articles/13421.aspx

How to volunteer your way to a new job, PR Daily, November 29, 2012

http://www.prdaily.com/Main/Articles/13254.aspx

5 Essential tips for quitting your job, PR Daily, September 27, 2012

http://www.prdaily.com/Main/Articles/12765.aspx

10 Tips for Landing Your PR Dream Job, PR Daily, September 25, 2012

http://www.prdaily.com/Main/Articles/10723.aspx

10 Tips for Earning Respect in the Public Relations Industry, PR Daily, August 30, 2012

http://www.prdaily.com/Main/Articles/12524.aspx

10 Things Successful PR Pros Understand, PR Daily, June 26, 2012

http://www.prdaily.com/Main/Articles/12011.aspx

Stressed out, relax with these ten tips, PR Daily, June 19, 2012

http://www.prdaily.com/Main/Articles/11955.aspx

How to impress potential employers with your handshake, PR Daily, June 11, 2012 http://www.prdaily.com/Main/Articles/11847.aspx#

12 Tips from employers for acing PR internships, PR Daily, May 23, 2012

http://www.prdaily.com/Main/Articles/11720.aspx

5 steps to network your way to a PR job, PR Daily, May 17, 2012

http://www.prdaily.com/Main/Articles/11668.aspx

7 Insider PR tips for students and new graduates, PR Daily, May 2, 2012

http://www.prdaily.com/Main/Articles/11526.aspx

3 Ways to Score a Job Interview, PR Daily, April 13, 2012

http://www.prdaily.com/Main/Articles/11357.aspx

PR students, 5 signs—and cures—for senioritis, PR Daily, March 29, 2012

http://www.prdaily.com/Main/Articles/11235.aspx

A 10-step guide for exceptional PR bosses, PR Daily, March 16, 2012

http://www.prdaily.com/Main/Articles/11103.aspx

Dos and Don’ts for PR Interns, PR Daily, March 9, 2012

http://www.prdaily.com/Main/Articles/11042.aspx

8 Ways PR is Like Parenthood, PR Daily, March 2, 2012

http://www.prdaily.com/Main/Articles/10991.aspx

PR Prof: My Professional Blunders, PR Daily, March 1, 2012

http://www.prdaily.com/Main/Articles/10973.aspx

How to Survive (and thrive) when you have a terrible boss, PR Daily, February 20, 2012

http://www.prdaily.com/Main/Articles/10882.aspx

10 Things to Love About Public Relations, PR Daily, February 15, 2012

http://www.prdaily.com/Main/Articles/10831.aspx

10 Things you should expect in your first PR job, PR Daily, February 9, 2012

http://www.prdaily.com/Main/Articles/10778.aspx

10 Tips for landing your PR dream job, PR Daily, February 3, 2012

http://www.prdaily.com/Main/Articles/10723.aspx

Glamour? Ha! The realities of entertainment and fashion PR, PR Daily, February 1, 2012

http://www.prdaily.com/Main/Articles/10701.aspx

The Relationship Between Motherhood & Professional Advancement: Perceptions vs. Reality.  Employee Relations Journal  August 2010, V.32 Issue V. 

http://www.emeraldinsight.com/journals.htm?articleid=1878136

From College to Career: Start now to plan for your future calling (October 2009) PRSA PR Tactics

http://www.prsa.org/Intelligence/Tactics/Articles/view/6C-100929/1001/From_College_to_Career_Start_now_to_plan_for_your

Holiday Road: Tracking the development of travel and tourism public relations (June 2009) PRSA PR Tactics 16(6), 11. 

http://www.prsa.org/Intelligence/Tactics/Articles/view/6C-060909/101/Holiday_Road_Tracking_the_development_of_travel_an

Nobody’s perfect: Lessons learned from PR blunders (May 2009) PRSA PR Tactics 16(5), 21.

http://www.prsa.org/Intelligence/Tactics/Articles/view/6C-050907/101/Nobody_s_Perfect_Lessons_Learned_From_PR_Blunders

Pitch Perfect: How to succeed when client or media marching orders don’t make sense (March 2009).  PRSA PR Tactics 16(3).

Stand and deliver: Tips to turn one-time clients long term (August 2008)  PRSA PR Tactics 15 (8), 17.

Bringing Up Baby: The Impact of Motherhood on Career Advancement. (Spring 2008) PR Strategist 14(2), 20-23.

Say Novelty, not novice: Avoiding the resume mistakes common among young professionals.  (April 2008) PRSA PR Tactics. 15(4), 10.

Internet Protocol: Agency Professionals Discuss Best Online Media Practices (May 2008).  PRSA PR Tactics 15(5), 24.

Faulty pitches: How to avoid sending irrelevant, infuriating material to editors, (December 2007).  PRSA PR Tactics.  14(12), 17.

Motivation Through Encouragement: Train your organization’s future leaders by being more than a “boss,” (August 2007) PRSA PR Tactics 14(8), 13.

Gaining Experience: The Road Map to Success, (October 2007) PRSA PR Tactics, 14(10), 40.

VT Tragedy teaches students the true nature of public relations, (September 2007) PRSA PR Tactics 14(9), 21.  

 

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