SALES ROLE PLAY Each sales student participates in a sales call with business executives, who acts as the buyer. Conducted in the Russ Berrie Professional Sales Laboratory, each role play is evaluated and scored by the sales executive on various criteria. He or she then provides feedback to the student. MOCK INTERVIEWEach student takes part in a “mock” interview for a sales position, which is followed by a five-minute feedback session with the executive who conducted the interview. SPEED SELLINGEach student meets with a series of executives and is expected to deliver a two-minute “elevator pitch” as to why he or she should be hired. Executives judge each student’s “pitch.” This event provides executives with a chance to see, in a rapid fashion, a variety of students who might qualify for a job offer or internship.