Department of Marketing and Management Sciences

Dr. Stephen C. Betts

bettsnu.jpg

Office:   V3067
Phone:   973-720-2789
Email:   bettss@wpunj.edu
Office Hours:   By appointment

Department: Marketing and Management
Position: Professor
Area Specialization: How differences between individuals and situational elements interact and influence behavior and decision making in organizational settings.
URL: http://euphrates.wpunj.edu/faculty/betts/academic.htm

Professional Degrees:
Ph.D., Rutgers University
MBA, Rutgers University
MS, Management Engineering, New Jersey Institute of Technology
BS, Industrial Engineering, New Jersey Institute of Technology

Previous Appointments:
Special Lecturer,New Jersey Institute of Technology

Primary Research Interests:
How differences between individuals and situational elements interact and influence behavior and decision making in organizational settings.

Representative Publications:

  • Betts, S.C. (presenter) & Santoro, M.D. (2009) ‘Controlling Industry-University Relationships for Initial and Continuing Success’, Paper accepted for presentation at the Allied Academies International Meeting, New Orleans, LA, Academy of Strategic Management, April 2009.
  • Betts , S.C. , Morgan, W. & Castiglia. B. (forthcoming) ‘Who’s a Leader? Students’ Implicit Theories of Leadership’, Paper accepted for publication in the Journal of Organizational Culture, Communications and Conflict
  • Betts , S.C. (2008) ‘Teaching and Assessing Basic Concepts to Advanced Applications: Using Bloom’s Taxonomy to Inform Graduate Course Design’, Academy of Educational Leadership Journal, 12(3), pp. 99-106
  • McCrea, E. & Betts, S.C. (2008) ‘Failing to Learn from Failure: An Exploratory Study of Corporate Entrepreneurship Outcomes’, Academy of Strategic Management Journal, 7, pp. 111-132
  • Betts , S.C. & Santoro, M.D. (2007) ‘Integrating Leadership Theories and Team Research: A Conceptual Framework Based on Level of Analysis and Type of Control’, Journal of Organizational Culture, Communications and Conflict, 11(1), pp. 1-17
  • Betts , S.C. & Taran, Z. (2007) ‘Using Curvelinear Spline Regression To Empirically Test Relationships Predicted By Prospect Theory’, Journal of Business & Economics Research, 5(1), pp. 59-66
  • Betts, S.C. (presenter) & Knaus, E. (2006) ‘Student Perceptions of the Teaching Effectiveness of a Management Simulation in a Business Policy and Strategy Course’, Paper presented at the Allied Academies International Meeting, New Orleans, LA, Academy of Educational Leadership, April 2006. Paper published in Proceedings of the Academy of Educational Leadership, 11(1), pp. 3-7
  • Betts, S.C. (presenter) & Santoro, M.D. (2006) ‘Leadership Theories and Team Research: An Integrative Framework Based on Level of Analysis and Type of Control’, Paper presented at the Allied Academies International Meeting, New Orleans, LA, Academy of Organizational Culture, Communications and Conflict, April 2006. Paper published in Proceedings of the Academy of Organizational Culture, Communications and Conflict, 11(1), pp. 1-5. Paper received the Academy of Organizational Culture, Communications and Conflict Distinguished Research Award
  • Betts , S.C. (2006) ‘The Decision to Moonlight or Quit: Incorporating Multiple Jobholding into a Model of Turnover’, Journal of Organizational Culture, Communications and Conflict, 10(1), pp. 63-78
  • Betts , S.C. & Pepe, L.J (2006) ‘The Perceived Value of Mentoring: Empirical Development of a Five Factor Framework’, Journal of Organizational Culture, Communications and Conflict, 10(2), pp. 105-115
  • Betts , S.C. & Taran, Z. (2006) ‘A Test of Prospect Theory in the Used Car Market: The Non-Linear Effects of Age and Reliability’, Academy of Marketing Studies Journal, 10(2), pp.57-75
  • Betts , S.C. & Taran, Z. (2006) ‘The Halo Effect of Age on Durable Goods Prices: Age, Reliability and the Used Car Market’, Review of Business Research, 6(5), pp. 99-105
  • Scarpati, L. & Betts, S.C. (2006) ‘The Fall of the Last Anglo-Saxon King: A Case of Leadership Failure During a Crisis’, Journal of the International Academy for Case Studies, 12(5), pp. 53-60
  • Scarpati, L. & Betts, S.C. (2006) ‘The Fall of the Last Anglo-Saxon King: A Case of Leadership Failure During a Crisis - Instructor’s notes’, Journal of the International Academy for Case Studies Instructor’s Notes, 12(6), pp. 79-90
  • Betts, S.C. & Taran, Z. (2005) ‘Is the Music Industry Crying Wolf? A Simulation of the Impact of Disk Copying on the Music Industry’, Review of Business Research, 5(3), pp. 34-38
  • Betts , S.C. & Taran, Z. (2005) ‘Brand as a Reference Point: A Test of Prospect Theory in the Used Car Market’, Journal of Academy of Business and Economics, 5(1), pp. 118-122
  • Betts , S.C. & Taran, Z. (2005) ‘The Myth of Lost Sales: Does Disk Copying Negatively Impact the Music Industry?’, Journal of Business & Economics Research, 3(8), pp. 29-34
  • Vicari, V. & Betts, S.C. (2005) ‘University Centers Programs: Creative Solutions For Serving Remote Populations’, Journal of College Teaching & Learning, 2(7), pp. 7-12
  • Betts, S.C. (presenter) & Santoro, M.D. (2006) ‘Leadership Theories and Team Research: An Integrative Framework Based on Level of Analysis and Type of Control’, Paper presented at the Allied Academies International Meeting, New Orleans, LA, Academy of Organizational Culture, Communications and Conflict, April 2006. Paper published in Proceedings of the Academy of Organizational Culture, Communications and Conflict, 11(1), pp. 1-5. Paper received the Academy of Organizational Culture, Communications and Conflict Distinguished Research Award.
  • Betts, S.C. (2005) ‘Multiple Jobholding as an Alternative to Turnover: Examining the Decision to Moonlight or Quit’, Paper presented at the Allied Academies International Conference, Las Vegas, NV, Academy of Organizational Culture, Communications, October 2005, Paper published in Proceedings of the Academy of Organizational Culture, Communications and Conflict, 10(2), pp. 7-11. Paper received the Academy of Organizational Culture, Communications and Conflict Distinguished Research Award.
  • Betts, S.C. (2005) ‘Neuroticism and Effective Teamwork: The Moderating Role of Goal Ambiguity in Team Situations’, Paper presented at the Allied Academies International Conference, Las Vegas, NV, Academy of Organizational Culture, Communications, October 2005, Paper published in Proceedings of the Academy of Organizational Culture, Communications and Conflict, 10(2), pp. 1-5.
  • Betts, S.C. (presenter) & Taran, Z. (2005) ‘The Effects of Reliability and Age on Price in the Used Car Market: A test of Prospect Theory and Multiple Reference Points’, Paper presented at the Allied Academies International Meeting, Memphis, TN, Academy of Marketing Studies, April 2005. Paper published in meeting proceedings, pp. 11-15.
  • Betts, S.C. (presenter) & Taran, Z. (2005) ‘Establishing Brands as Rent Generating Assets in International Markets: When to Share the Rents with Local Intermediaries’, Paper presented at the Allied Academies International Meeting, Memphis, TN, Academy for Studies in International Business, April 2005. Paper published in meeting proceedings, pp. 7-11.
  • Betts, S.C. (presenter) & Pepe, L. (2005) ‘The Value of Mentoring: A Five Factor Framework’, Paper presented at the Allied Academies International Meeting, Memphis, TN, Academy of Organizational Culture, Communications and Conflict, April 2005. Paper published in meeting proceedings, pp. 1-5.
  • Betts, S.C. (presenter) & Taran, Z ‘(2004) Getting Their Fair ‘Share’: The Impact of Disk Copying on the Music Industry’, Paper presented at the Allied Academies International Meeting, New Orleans, LA, Academy of Legal, Ethical and Regulatory Issues, April 2004. Paper published in meeting proceedings, pp. 35-40.

      

Refereed Conference Proceedings:

  • Betts, S.C. (2009) ‘The Interdependence of Ethics and Sustainability and Why Sustainability is the Ethical Choice for Organizations’, Paper accepted for presentation at the Allied Academies International Meeting, New Orleans, LA, Academy of Legal, Ethical and Regulatory Issues, April 2009.
  • Betts, S.C. (2009) ‘Survive, Thrive and Drive: Small Business Strategies for the Economic Downturn’, Paper accepted for presentation at the Allied Academies International Meeting, New Orleans, LA, Academy of Entrepreneurship, April 2009.
  • Betts, S.C. (presenter) & Santoro, M.D. (2009) ‘Controlling Industry-University Relationships for Initial and Continuing Success’, Paper accepted for presentation at the Allied Academies International Meeting, New Orleans, LA, Academy of Strategic Management, April 2009.
  • Betts, S.C. (2008) ‘An Examination of the Interdependence of Ethics and Sustainability: Why Sustainability is the Ethical Choice’, Paper presented at the International Association of Business and Public Administration Disciplines Conference, Memphis, TN, October 2008, Paper published in conference proceedings.
  • Huzey, D & Betts, S.C. (2008) ‘Building a Foundation Without Brick and Mortar: Business Planning for Home Based and Cyber Businesses’, Paper presented at the International Association of Business and Public Administration Disciplines Conference, Memphis, TN, October 2008, Paper published in conference proceedings. Paper received Best Paper Award.
  • Betts, S.C. (2008) ‘Using Bloom’s Taxonomy to Inform Course Design: Teaching and Assessing Basic Concepts to Advanced Applications in an Online Environment’, Paper presented at the American Institute of Higher Education Conference, Atlantic City, NJ, October 2008, Paper published in conference proceedings.
  • Betts, S.C. (2008) ‘Teaching and Assessing Basic Concepts to Advanced Applications: Using Bloom’s Taxonomy to Inform Graduate Course Design’, Paper presented at the Allied Academies International Meeting, Tunica, MS, Academy of Educational Leadership, April 2008, Paper published in the proceedings of the Academy of Educational Leadership, 13(1), pp 7-11.
  • Betts, S.C. (presenter), Morgan, W. & Castiglia, B. (2008) ‘Who's a Leader?: Students' Implicit Theories of Leadership’ Paper presented at the Allied Academies International Meeting, Tunica, MS, Academy of Organizational Culture, Communications and Conflict, April 2008, Paper published in Proceedings of the Academy of Organizational Culture, Communications and Conflict, 13(1), pp. 1-8. Paper received the Academy of Organizational Culture, Communications and Conflict Distinguished Research Award
  • Betts, S.C. (presenter), Huzey, D. (2008) ‘Guerrillas in our Midst: When Entrepreneurs Should and Should Not Use Unconventional Marketing’, Paper presented at the Allied Academies International Meeting, Tunica, MS, Academy of Entrepreneurship, April 2008, Paper published in Proceedings of the Academy of Entrepreneurship, 14(1), pp 13-16
  • Betts, S.C., Watad, M., McCarthy, A. & Tegzes, J. (2007) ‘Creating a Culture of Engagement In and Out of the Classroom: Changing Attitudes in the Class, Course and College’, Professional Development Workshop presented at the Eastern Academy of Management Annual Meeting, 2007, New Brunswick, N.J., May 2007. Materials published in meeting proceedings
  • Betts , S.C. & Huzey, D. (presenter) (2007) ‘Designing an Experiential Entrepreneurship Camp’, Paper presented at the Allied Academies International Meeting, Jacksonville, FL, Academy of Entrepreneurship, April 2007. Paper published in Proceedings of the Academy of Entrepreneurship, 13(1), pp 5-9
  • McCrea, E. & Betts, S.C. (presenter) (2007) ‘Corporate Entrepreneurship Outcomes: A Study in Failing to Learn From Failure’, Paper presented at the Allied Academies International Meeting, Jacksonville, FL, Academy of Entrepreneurship, April 2007. Paper published in Proceedings of the Academy of Entrepreneurship, 13(1), pp 35-39.Paper received the Academy of Strategic Management Distinguished Research Award
  • Watad, M. (presenter), Betts, S.C. & McCrea, E. (2007) ‘Developing an Agenda for Closely Hels Business: Alligning Practitioner and Academic Interests’, Paper presented at the Allied Academies International Meeting, Jacksonville, FL, Academy of Entrepreneurship, April 2007. Paper published in Proceedings of the Academy of Entrepreneurship, 13(1), pp 85-99
  • Taran, Z. (presenter) & Betts, S.C. (2006) ‘Using Curvelinear Spline Regression To Empirically Test Relationships Predicted By Prospect Theory’, Paper presented at the European Applied Business Research Conference, 2006, Siena, Italy, June 2006. Paper published in meeting proceedings, # 195, pp. 1-7. Paper received the Best Paper Award
  • Betts, S.C. (2006) ‘From Shakespeare to Star Wars: Using Films as Metaphors of Contemporary Reality in Organization Studies’, Professional Development Workshop presented at the Eastern Academy of Management Conference, 2006, Sarasota Springs, NY, May 2006. Materials published in meeting proceedings, pp. 1-7
  • Betts, S.C. (presenter) & Santoro, M.D. (2006) ‘Leadership Theories and Team Research: An Integrative Framework Based on Level of Analysis and Type of Control’, Paper presented at the Allied Academies International Meeting, New Orleans, LA, Academy of Organizational Culture, Communications and Conflict, April 2006. Paper published in Proceedings of the Academy of Organizational Culture, Communications and Conflict, 11(1), pp. 1-5. Paper received the Academy of Organizational Culture, Communications and Conflict Distinguished Research Award
  • Betts, S.C. (presenter) & Knaus, E. (2006) ‘Student Perceptions of the Teaching Effectiveness of a Management Simulation in a Business Policy and Strategy Course’, Paper presented at the Allied Academies International Meeting, New Orleans, LA, Academy of Educational Leadership, April 2006. Paper published in Proceedings of the Academy of Educational Leadership, 11(1), pp. 3-7
  • Donnelly, R. & Betts, S.C. (presenter) (2006) ‘Gaining Access to Start-Up Capital: A Guide for the Nascent Entrepreneur’, Paper presented at the Allied Academies International Meeting, New Orleans, LA, Academy of Entrepreneurship, April 2006. Paper published in Proceedings of the Academy of Entrepreneurship, 11(1), pp. 15-18
  • Betts, S.C. & Taran, Z. (presenter) (2006) ‘Beyond the Forer Test: An Exercise in Social Science Methodology’, Paper presented at the College Teaching & Learning Conference 2006, Orlando, Florida, January 2006. Paper published in meeting proceedings, # 435 pp. 1-5

  

Invited Presentations, Publications:

  • Betts, S.C. (2009) ‘Why Sustainability is the Ethical Choice’, Presentation at William Paterson University Research & Scholarship Day 2009, William Paterson University, Wayne, NJ, April 2009
  • ‘WPU Institutional Review Board Policy and Procedures Update and Information Session’ (2009) Betts, S.C., Lawrence, S. & Reicher, T (co-presenters) Presentation at William Paterson University Research & Scholarship Day 2009, William Paterson University, Wayne, NJ, April 2009
  • 'Publications of New Jersey’s Business Faculty, 7rd Annual Volume’ (2008) Allen Gibson (ed.) Sponsored by the New Jersey Policy Research Organization Foundation and The Stillman School of Business at Seton Hall University, abstracts Betts, S.C. & Santoro, M.D. (2007) p. 11, Betts, S.C. & Taran, Z. (2007) p. 103
  • Betts , S.C. (2008) ‘New Life for Your Business’, Presentation at William Paterson University Center for Continuing and Professional Education ‘TGIF’ Monthly Series, William Paterson University, Wayne, NJ, April 2008
  • Betts, S.C. (2008) ‘The Myth of Lost Sales: The Impact of Disk Copying on The Music Industry’, Presentation at William Paterson University Research & Scholarship Day 2008, William Paterson University, Wayne, NJ, April 2008
  • ‘Publications of New Jersey’s Business Faculty, 7rd Annual Volume’ (2007) Allen Gibson (ed.) Sponsored by the New Jersey Policy Research Organization Foundation and The Stillman School of Business at Seton Hall University, abstracts Betts, S.C. (2006) P.16, Betts, S.C. & Pepe, L.J. (2006) p. 17
  • Betts, S.C. & Taran, Z. (2006) p. 18, Betts, S.C. & Taran, Z. (2006) p. 18, Scarpati, L. & Betts, S.C. (2006) p109, Scarpati, L. & Betts, S.C. (2006) p109, ‘The Road to Sustainability – (How) Can We Assure the Future?’ (2007) Ferris, S, Kaur, R., Liu, T, Mir, A., Mir, R., Pavese, F., Uhlein, T., Wahrman, M. (panelists) Kashyap R., Betts, S.C., (moderators) Presentation at William Paterson University Research & Scholarship Day 2007, William Paterson University, Wayne, NJ, April 2007
  • Betts, S.C. (2007) ‘Bringing Our Research to the Classroom’, Presentation at the Cotsakos College of Business Research Forum, William Paterson University, Wayne, NJ, March 2007
  • Watad, M. & Betts, S.C. (2007) ‘Center for Closely Held Business: The Alignment of Practice & Theory’, Presentation at the Cotsakos College of Business Research Forum, William Paterson University, Wayne, NJ, March 2007

 

Representative Industrial Work/Consulting Experience:

  • Katz and Associates, Inc
  • Sutton and Associates
  • Stategic Human Resources

Participated in seminars in Building Strength Through Diversity, Work/Home Family Balance, Burnout, The Maturing Worker, Sexism in the Workplace, Racism in the Workplace, Managerial Coaching, Organizational Transition, Team Building, Downsizing/Outplacement,Sexual Harassment, Managed Health Care, Gender Communication.

Courses Offered:
MGT 306 Organizational Behavior
MGT 616 Organizational Behavior and Communication