Goals, Mappings & Rubrics

Mappings to Courses

Assessment Timeline

Spring 2017

  • Undergraduate Assessed Courses: MGT 3550 and MGT 4600
  • MBA Assessed Courses: MBA 6700 and RPS 6100

Fall 2017

  • Undergraduate Assessed Courses: MGT 4310 and MGT 4600
  • MBA Assessed Course: MGT 6570

UG Goal 1: Communication

Our students are able to communicate effectively, both orally and in writing, in a business context so they are prepared for a successful career in business (mission-related).

Rubrics

Rubric for LO 1.1
Assessing in MGT 4600

Objective 1.1: Our students can communicate effectively by giving a presentation in one-on-one and/or one-to-many (supported with technology such as PowerPoint) that meets professional expectations for delivery, use of visual aids, and organization.

ABILITY

Below Expectations

Meets expectations

Exceeds expectations


Content, Organization, Structure, and Language of the presentation

  • Incorrect or irrelevant content
  • No clear roadmap (no outline)
  • Too many slides or too few slides. Too much text on each slide or not enough text on each slide. Presentation does not flow smoothly
  • Inappropriate and/or excessive use of images per side
  • Weak grammatical construction and inadequate use of professional language
  • Mostly relevant content
  • Somewhat clear roadmap (provides somewhat good outline of the presentation)
  • Mostly organized slides with decent amount and structure of text. Slides are mostly easy to read and understand. Presentation flows somewhat smoothly
  • Mostly appropriate type and number of images per slide
  • Decent grammatical construction and mostly professional language used
  • Content is relevant and exceeds expectations.
  • Very clear roadmap (very good presentation outline).
  • Very well organized slides with excellent amount and structure of text. Slides are very easy to read and understand. Presentation flows very smoothly.
  • Very appropriate type and number of images per slide
  • Excellent grammatical construction and highly professional language used.

Engagement of audience

  • Weak and not engaging introduction of subject matter
  • Poor summary of presentation’s main points. Draws incorrect or irrelevant conclusions
  • Does not respond to questions effectively
  • Introduces subject matter is somewhat appropriate and somewhat engaging
  • Summarizes presentation's main points somewhat adequately. Draws somewhat adequate conclusions
  • Responds to questions somewhat effectively
  • Excellent and very engaging introduction of subject matter
  • Summarizes presentation's main points very well. Draws excellent conclusions
  • Responds to questions very effectively

Effectiveness of Delivery

  • Weak delivery. Poor pace, pitch, and volume (too low or too high). Difficult to understand
  • Exhibits poor enthusiasm, interest, and confidence. Mostly reads from the slides
  • Poor non-verbal communications – includes, posture, eye contact with the audience
  • Decent delivery. Decent pace, pitch and volume. Somewhat easy to understand
  • Exhibits decent enthusiasm, interest, and confidence. Mostly discusses slides without reading them
  • Decent posture. Mostly establishes engaging eye contact with audience
  • Excellent delivery. Excellent pace, pitch, volume. Very easy to understand
  • Exhibit great enthusiasm, interest, confidence. Discusses slides without reading them
  • Excellent posture. excellently establishes engaging eye contact with audience

Demonstration of knowledge in subject matter

  • Relies heavily on slides or notes. Mostly discusses by reading from the slides
  • Demonstrates lack of understanding of subject matter
  • Sometimes looks at slides to keep on track with presentation.
  • Mostly discusses without reading from slides.
  • Demonstrates good understanding of subject matter
  • Slides are used effectively to enhance speech. Speech could be effectively delivered without them
  • Demonstrates excellent understanding of subject matter.

Rubric for LO 1.2
Assessing in MGT 4600

 Objective 1.2: Our students can communicate effectively via individual essays, short papers, business proposals, project reports, etc., that meet professional expectations for organization, spelling, grammar, general and business vocabulary use, and use of citations.

ABILITY

Below Expectations

Meets expectations

Exceeds expectations


Spelling and Grammar

The writing does not follow normal conventions of spelling and grammar and has not been proofread. Therefore, the writing contains frequent spelling and grammar errors that interfere with comprehension.

The writing generally follows normal conventions of spelling and grammar and has been mostly proofread. Therefore, the writing contains minor spelling and grammar errors that sometimes interfere with comprehension.

The writing follows normal conventions of spelling and grammar throughout and has been well proofread. Therefore, the writing is completely error-free in terms of spelling and grammar.


Logic & Organization

Does not develop ideas cogently, uneven and ineffective organization of paragraphs and transitions. Unfocused introduction or conclusion

Develops mostly unified and coherent ideas within paragraphs with generally adequate transitions; mostly clear overall organization relating most ideas together. Mostly clear and specific introduction and conclusion.

Develops ideas cogently, organizes them logically with paragraphs and connects them with effective transitions. Very clear and specific introduction and conclusion.


Demonstrate knowledge of subject matter

Does not demonstrate good understanding of subject matter.

Demonstrates good understanding of subject matter.

Demonstrates excellent understanding of subject matter.


UG Goal 2: Ethics and Social Responsibility

Our students are aware of issues of ethics and social responsibility (including sustainability) in business settings and understand how businesses can act in a socially responsible and ethical manner (vision-related).

Rubrics

Rubric for LO 2.1 & 2.2
Assessing in MGT 3550

Objective 2.1: Our students can recognize whether businesses act in ethical and socially responsible (including sustainability) manner.

Objective 2.2: Our students can describe how businesses can act in a socially responsible and ethical manner.

ABILITY

Below Expectations

Meets expectations

Exceeds expectations


Describe the ethical and social responsibility dilemmas

Describes both ethical and social responsibility dilemmas poorly (not in details) not supporting with pertinent facts.

Describes both ethical and social responsibility dilemmas reasonably well (in details) supporting with some pertinent facts.

Describes both the ethical and social responsibility dilemmas very well (in details) supporting with pertinent facts.


Consider stakeholders

Does not determine who should be involved in the decision-making process and does not understand the concerns of all the stakeholders.

Determines somewhat adequately who should be involved in the decision-making process and somewhat understands the concerns of all the stakeholders.

Determines well who should be involved in the decision-making process and thoroughly understands the concerns of all the stakeholders.

 


Analyze alternatives and provides consequences of each alternative

Does not provide adequate number of alternatives and/or does not evaluate adequately each on the basis of whether or not there is interest and concern over the welfare of all stakeholders.

Provides adequate number of alternatives and evaluates adequately each on the basis of whether or not there is interest and concern over the welfare of all stakeholders.

Provides excellent number of alternatives and evaluates thoroughly each on the basis of whether or not there is interest and concern over the welfare of all stakeholders.


Recommend a course of action

Does not use any criteria to select and recommend a course of action. Does not show understanding of risks and returns of the alternatives.

Uses some criteria to select and recommend a course of action that is consistent with some understanding of risks and returns of the alternatives.

Uses a variety of criteria to select and recommend a course of action that is consistent with a thoughtful understanding of risks and returns of the alternatives.

 


MBA Goal 1: Critical and Strategic Thinking Skills

Our MBA graduates will be able to think analytically and strategically while integrating practical knowledge to adhere to the business demands of the 21 century (vision-related). 

Rubrics

Rubric for LO 1.1 & 1.2
Assessing in MBA 6700

Objective 1.1: Our MBA graduates will be able to recognize and analyze business challenges at the managerial level.

Objective 1.2: Our MBA graduates will be able to recommend solutions to business challenges with the use of multiple disciplinary perspectives and strategic analysis.

ABILITY

Below Expectations

Meets expectations

Exceeds expectations


Recognize and analyze firm-level challenges

Student does not recognize well the firm-level challenges, provides analysis that is not indicative of a deep-level diagnosis (including cultural, values-oriented and process-based elements).

Student recognizes somewhat adequately the firm-level challenges, provides analysis that is indicative of a somewhat deep-level diagnosis (including cultural, values-oriented and process-based elements).

Student recognizes extremely well the firm-level challenges, provides analysis that is indicative of very deep-level diagnosis (including cultural, values-oriented and process-based elements).


Recognize and analyze industry-level challenges

Student does not analyze adequately the linkage between firm challenges and its competitive environment (including suppliers, customers and the business ecosystem).

Student analyzes somewhat adequately the linkage between firm challenges and its competitive environment (including suppliers, customers and the business ecosystem).

Student analyzes extremely well the linkage between firm challenges and its competitive environment (including suppliers, customers and the business ecosystem).


Recognize and analyze general business environment challenges

Student does not analyze adequately the influence of socio-cultural and political-legal aspects of the global environment on firm’s challenges.

Student analyzes somewhat adequately the influence of socio-cultural and political-legal aspects of the global environment on firm’s challenges.

Student analyzes extremely well the influence of socio-cultural and political-legal aspects of the global environment on firm’s challenges.


Recommend strategic solutions to firm-level challenges from multi-disciplinary perspective

Student recommends not very adequate strategic solutions for the firm-level challenges which does not involve a multi-disciplinary perspective.

Student recommends somewhat adequate strategic solutions for the firm-level challenges which involves a somewhat multi-disciplinary perspective.

Student recommends excellent strategic solutions for the firm-level challenges which involves a highly multi-disciplinary perspective.


Recommendation is based on strategic analysis of the firm-, industry-, and business environment-levels

In his/her recommendation student barely demonstrates an understanding of how general environmental issues cascade into industry-level issues and impact the firm; the strategic solution does not show enough evidence of these ties.

In his/her recommendation student demonstrates a somewhat adequate understanding of how general environmental issues cascade into industry-level issues and impact the firm; the strategic solution shows evidence of these ties.

In his/her recommendation student demonstrates a very deep understanding of how general environmental issues cascade into industry-level issues and impact the firm; the strategic solution shows evidence of these ties.


MBA Goal 2: Communication

MBA Goal 2: Oral Presentation & Strategic Argument Skills and Written Communication: Our MBA graduates will be able to communicate effectively in both writing and oral formats as well as develop advanced persuasive communication skills so they are prepared for a successful career in business (mission-related).

Rubrics

Rubric for LO 2.1&2.2
Assessing in RPS 6100

 Objective 2.1: Our MBA graduates will be able to conduct oral presentations with the use of advanced concepts in communication.

 Objective 2.2: Our MBA graduates will be able to develop strategic argument skills to achieve positive outcomes in business.

ABILITY

Below Expectations

Meets expectations

Exceeds expectations


Content, Organization, Structure, and Language used in communication

  • Incorrect or irrelevant content.
  • No clear roadmap (no outline or agenda).
  • Communication is confusing and doesn’t flow.
  • Use of inappropriate visual aids to support oral communication.
  • Weak grammatical construction and inadequate use of professional language.
  • Mostly relevant content.
  • Somewhat clear roadmap (provides somewhat good outline or agenda).
  • Communication is somewhat clear and flows with some difficulty.
  • Mostly appropriate visual aids used to support effective oral communication
  • Decent grammatical construction and mostly professional language used.
  • Content is relevant and exceeds expectations.
  • Very clear roadmap (very good outline or agenda).
  • Communication is very clear, easy to understand, and flows very smoothly.
  • Very appropriate visual aids used to support oral communication.
  • Excellent grammatical construction and highly professional language used.

Engagement of audience

 

  • Weak and not engaging introduction of subject matter.
  • Poor summary of main points.
  • Does not respond to questions effectively
  • Draws incorrect or irrelevant conclusions.
  • Additionally, in some cases:
    • Exhibits poor body language.
    • Exhibits poor probing skills.
    • Exhibits poor listening skills.
    • Fails to introduce self/or shows lack of inclination to get to know the other party better.
  • Introduction of the subject matter is somewhat appropriate and somewhat engaging.
  • Summarizes main points somewhat adequately.
  • Responds to questions somewhat effectively.
  • Draws somewhat adequate conclusions.
  • Additionally, in some cases:
    • Somewhat exhibits effective body language.
    • Somewhat exhibits probing skills.
    • Somewhat exhibits listening skills.
    • Somewhat introduces self/or shows. inadequate inclination to get to know the other party better.
  • Excellent and very engaging introduction of subject matter.
  • Summarizes main points very well.
  • Responds to questions very effectively.
  • Draws excellent conclusions.
  • Additionally, in some cases:
    • Exhibits excellent body language.
    • Exhibits excellent probing skills.
    • Exhibits excellent listening skills.
    • Excellent introduction of self and exhibits eagerness to get to know the other party better.

Argumentation skills

  • Does not clearly state a conclusion, goal or point of view that would set the tone for discussion/argument.
  • Does not make any attempt to use probes to understand or clarify the counterpoint or objections.
  • Does not address or ignores the objections raised by the other party to the argument.
  • Does not confirm that the objection is no longer a concern for the other party.
  • Somewhat makes an attempt or vaguely states goals, conclusion or point of view that would set the tone for discussion/argument.
  • Makes some attempts to use probes to understand or clarify counterpoint or objections; questions to clarify are either not well thought or improperly structured.
  • Does not address the objections directly; gives vague responses to the objections raised by the other party to the argument.
  • May ask if they have clarified the objections but do not give adequate opportunity for the other party to confirm that the objection is no longer a concern for the other party.
  • Clearly states goals, conclusion or point of view that would set the tone for discussion/argument.
  • Uses probes effectively to understand or clarify the counterpoint or objections; questions to clarify are very well thought and properly structured.
  • Addresses the objections directly; gives appropriately responses to the objections raised by the other party to the argument.
  • Adequately confirms that the objections have been addressed and that the objection is no longer a concern for the other party.

Effectiveness of Delivery

  • Weak delivery. Poor pace, pitch, and volume (too low or too high). Difficult to understand.
  • Exhibits poor enthusiasm, interest, and confidence. Mostly reads from the slides.
  • Poor non-verbal communications – includes, posture, eye contact with the audience.
  • Decent delivery. Decent pace, pitch and volume. Somewhat easy to understand.
  • Exhibits decent enthusiasm, interest, and confidence. Mostly discusses slides without reading them.
  • Decent posture. Mostly establishes engaging eye contact with audience.
  • Excellent delivery. Excellent pace, pitch, volume. Very easy to understand.
  • Exhibit great enthusiasm, interest, confidence. Discusses slides without reading them.
  • Excellent posture and engaging eye contact with audience.

Demonstration of knowledge in subject matter

  • Relies heavily on aids or notes. Mostly discusses by reading from the aids or notes. Demonstrates lack of understanding of subject matter.
  • Sometimes looks at aids or notes to keep the communication on track. Mostly discusses without reading from aids or notes Demonstrates good understanding of subject matter.
  • Aids/notes are used only as supplements to communicate effectively communication goals could be achieved without them. Demonstrates excellent understanding of subject matter.

Rubric for LO 2.3
Assessing in RPS 6100

Objective 2.3: Our MBA graduates will be able to display effective business writing skills with the use of analytical and practical concepts.

ABILITY

Below Expectations

Meets expectations

Exceeds expectations


Spelling and Grammar

The writing does not follow normal conventions of spelling and grammar and has not been proofread. Therefore, the writing contains frequent spelling and grammar errors that interfere with comprehension.

The writing generally follows normal conventions of spelling and grammar and has been mostly proofread. Therefore, the writing contains minor spelling and grammar errors that sometimes interfere with comprehension.

The writing follows normal conventions of spelling and grammar throughout and has been well proofread. Therefore, the writing is completely error-free in terms of spelling and grammar.


Logic & Organization

Does not develop ideas cogently, uneven and ineffective organization of paragraphs and transitions. Unfocused introduction or conclusion

Develops mostly unified and coherent ideas within paragraphs with generally adequate transitions; mostly clear overall organization relating most ideas together. Mostly clear and specific introduction and conclusion.

Develops ideas cogently, organizes them logically with paragraphs and connects them with effective transitions. Very clear and specific introduction and conclusion.


Demonstrate knowledge of subject matter

Demonstrates good understanding of subject matter.

Demonstrates good understanding of subject matter.

Demonstrates excellent understanding of subject matter.